Guess?, Inc. Reports January Retail Sales
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Guess?, Inc. Reports January Retail Sales
                Comparable Store Sales for the Month Up 9.5%,
                    Or 14.1% on a Comparable 31-Day Basis

LOS ANGELES, Feb. 5 /PRNewswire-FirstCall/ -- Guess?, Inc. (NYSE: GES) today reported January retail sales results for the fiscal month ended January 31, 2004. Fiscal January 2004 contained 31 days compared to 32 days in the January 2003 fiscal period ended February 1, 2003.

Total retail sales for the January 2004 fiscal period were $30.2 million, an increase of 16.4% from sales of $26.0 million for the January 2003 fiscal period. Comparable store sales for the January period increased 9.5%. On a comparable 31-day basis, comparable store sales for January 2004 increased 14.1%.

Guess?, Inc. designs, markets, distributes and licenses one of the world's leading lifestyle collections of contemporary apparel, accessories and related consumer products.

Except for historical information contained herein, certain matters discussed in this press release are forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are only expectations, and involve known and unknown risks and uncertainties, which may cause actual results in future periods and other future events to differ materially from what is currently anticipated. Factors which may cause actual results in future periods to differ from current expectations include, among other things, the continued availability of sufficient working capital, the successful integration of new stores into existing operations, the continued desirability and customer acceptance of existing and future product lines (including licensed product lines), possible cancellations of wholesale orders, the success of competitive products, and the availability of adequate sources of capital. In addition to these factors, the economic and other factors identified in the Company's most recent annual report on Form 10-K for the fiscal year ended December 31, 2002 including but not limited to the risk factors discussed therein, could affect the forward-looking statements contained herein and in the Company's other public documents.

For further information, please contact: Carlos Alberini, President & Chief Operating Officer, +1-213-765-3582, or Frederick G. Silny, SVP & Chief Financial Officer, +1-213-765-3289, both of Guess?, Inc.; or Wendi Kopsick, or Molly Morse, both of Kekst and Company, +1-212-521-4800, for Guess?, Inc.

SOURCE  Guess?, Inc.
    -0-                             02/05/2004
    /CONTACT:  Carlos Alberini, President & Chief Operating Officer,
+1-213-765-3582, or Frederick G. Silny, SVP & Chief Financial Officer,
+1-213-765-3289, both of Guess?, Inc.; or Wendi Kopsick, or Molly Morse, both
of Kekst and Company, +1-212-521-4800, for Guess?, Inc./
    /Web site:  http://www.guess.com/
    (GES)

CO:  Guess?, Inc.
ST:  California
IN:  REA TEX FAS HOU
SU:  SLS

ES 
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5952 02/05/2004 07:02 EST http://www.prnewswire.com